Somewhere, in the hallways of MySpace, one of the corp comm guys has the ultimate ephinay.  He grabs the exec team, and says:

“Look, I know we are all tired about all the press about the traction Facebook is getting.  Well, I for one am sick and tired about it!  It is time to show the real reach we have.  I’ve got an idea, and you guys will need to just trust me on this one.  but here’s the headline:

We have over 11x more that Facebook – 11x!

Just watch the coverage Tuesday!”

Ok, it is 24 hours later, and we finally get a real taste of the demographic he was referring to.  Welcome to MySpace!

Having a good mugshot is crucial nowadays!